23 Canadian Toy Companies Sparking Global Joy

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From tech-savvy STEM kits to handmade plushies that could charm the antlers off a moose, Canadian toy brands are doing more than just playing around—they’re making waves internationally. So, whether it’s toys that teach, dolls that do good, or bricks that build more than just towers, here are 23 Canadian toy companies sparking global joy.

Spin Master (Toronto, Ontario)

You can’t talk toys without giving Spin Master a gold star. The creators of Paw Patrol, Hatchimals, and Air Hogs, Spin Master, have turned play into a global empire. Spin Master’s commitment to innovation is evident in its annual collaboration with over 200 inventors, reviewing approximately 3,000 ideas to maintain a dynamic 36-month product pipeline. Also, the company’s dedication to corporate social responsibility includes achieving 97% gender pay equity and aiming to reduce plastic packaging by 50% by 2025. They even have the right to Rubik’s Cube.

Mega Bloks (Montréal, Quebec)

Founded in 1967 by Rita and Victor Bertrand in Montréal, Mega Bloks—originally Ritvik Holdings—emerged as a Canadian toy innovator with its signature large, interlocking plastic bricks designed for toddlers. The brand quickly gained international traction, reaching over 100 countries by the late 1980s. In 2002, the company rebranded as Mega Bloks Inc., and by 2006, it became Mega Brands Inc., diversifying into stationery and arts & crafts products. Acquired by Mattel in 2014, it still maintains its creative roots in Montréal.

Mastermind Toys (Toronto, Ontario)

Founded by two brothers in 1984, this indie chain grew into a national staple with a curated selection of educational and imaginative toys. The company is renowned for its curated selection of over 10,000 high-quality toys, games, and books, emphasizing educational value and creativity. Their commitment to play-based learning is evident in initiatives like the “Why Kids Play” model, guiding product selection to foster child development.

Outset Media (Victoria, British Columbia)

This West Coast gem is the home of trivia and puzzles galore. They created the wildly popular Professor Noggin’s card games and are the Canadian distributor for international puzzle brands. Outset Media has also established distribution partnerships with various U.S. and European game and puzzle companies, including MindWare, Fat Brain Toys, and Late for the Sky. In 2024, the company expanded its global presence by acquiring Cheatwell Games, a British game, puzzle, and gift manufacturer.

Starlux Games (Toronto, Ontario)

Starlux Games, based in Toronto, Ontario, is a Canadian toy company bringing a refreshing spin to outdoor play. Founded by Judd King, the company is best known for its innovative glow-in-the-dark and active group games designed to peel kids off screens and get them moving. Games like “Capture the Flag REDUX” and “Wizards & Werewolves” mix classic childhood fun with high-quality materials and light-up components, making them hits at camps, parties, and corporate retreats. Since its inception in the mid-2010s, Starlux has gained international attention, shipping across North America, Europe, and Asia.

The Orb Factory (Halifax, Nova Scotia)

Once known for plush crafts and sparkly mosaics, The Orb Factory brought glittery chaos to households across North America. Established in the late 1980s, the company gained prominence with its debut product, the Celestial Orb, a transforming wire toy. Today, ORB™ exports to over 70 countries and has expanded its product line to include award-winning toys like Soft’n Slo Squishies™, which won the UK Toy Industry’s “Craze of the Year” in 2019.

PlaSmart (Ottawa, Ontario)

The makers of the Plasma Car—that physics-defying ride-on toy that looks like it runs on giggles and wizardry. PlaSmart’s philosophy is about simple, smart toys that encourage active play. Expanding its portfolio, PlaSmart acquired the i-Gami construction toy line in 2009, promoting creativity through snap-together plastic pieces inspired by origami. In 2013, its Perplexus Epic, a 3D marble maze game, was named Game of the Year by the Toy Industry Association, highlighting its dedication to engaging and educational toys. Their products are now sold in over 60 countries, often followed by squeals of joy.

Ravensburger Canada (Richmond Hill, Ontario)

A Canadian division of the famed German brand, Ravensburger Canada, does more than just puzzles. Under the leadership of Stephane Madi, a seasoned professional in the toy and games industry, Ravensburger Canada has expanded its presence nationwide, collaborating with numerous partners to distribute its diverse range of products. The company’s offerings include educational puzzles like the “Map of Canada” and the “Oh, Canada!” The 1000-piece jigsaw puzzle reflects its commitment to providing culturally relevant content for Canadian consumers.

Wiggles 3D (London, Ontario)

Creators of word and trivia games that test your brain and your friendships (we’re looking at you, “Eye Know”), Wiggles 3D is a boutique game studio with a passion for educational fun. Beyond board games, Wiggles 3D has expanded into digital formats, offering online and mobile applications and engaging in co-branding and licensing with other game developers. Their dedication to creativity and quality has made them a staple in tabletop gaming, bringing joy to diverse audiences.

Boogie Board (Waterloo, Ontario)

Boogie Board® is a Canadian-American brand renowned for its innovative, reusable LCD writing and drawing tablets. Founded in 1993 by Dr. J. William Doane and William Manning, the company is headquartered in Kent, Ohio, USA. It operates under Kent Displays, Inc. While the company is based in the U.S., Boogie Board products are widely available in Canada. They have become popular among Canadian families seeking screen-free, eco-friendly alternatives for creativity and communication.

Maple Landmark (Imported to Canada)

Okay, technically American, but with such a strong presence in Canadian toy stores and educational centers, we’ll grant them honorary maple status. The company’s flagship products include the NameTrains series—wooden train cars featuring alphabet letters—and the Schoolhouse Naturals line, which offers unfinished wooden toys crafted from responsibly harvested maple. These products are designed to promote imaginative play and are crafted with safety and sustainability in mind. Their wood toys are particularly popular in Montessori circles and loved by eco-conscious parents everywhere.

Kindermusik with Miss Tara (Calgary, Alberta)

Kindermusik with Miss Tara is a music and movement program based in Calgary, Alberta, Canada, dedicated to igniting joy and developmental growth in young children through the power of music. As part of the global Kindermusik network, Miss Tara’s studio offers research-based curricula that stimulate cognitive, emotional, and social development in children from infancy through early childhood. Classes incorporate singing, dancing, instrument play, and storytelling, fostering a nurturing environment where children thrive.

Gladius Games (Montréal, Quebec)

Gladius Games, based in the frosty fun zone of Montréal, Québec, has been sprinkling joy across dinner tables and game nights since 1996. This proudly Canadian toy and board game company specializes in party games, trivia, and family-friendly chaos sold not just in Canada, but also in the U.S., Europe, and beyond—proving that laughter, like maple syrup, knows no borders. Plus, with hits like Jeu de Bouffe and Family Feud Canada, Gladius taps into local culture and global hilarity. They’re also big on bilingualism, producing games in both English and French.

Mobi Games (Halifax, Nova Scotia)

Mobi Games, hailing from the charming city of Halifax, Nova Scotia, is a Canadian toy company on a mission to sprinkle joy across the globe—one playful product at a time. Their toy lineup includes the whimsically named “Woblii Sensory Ball,” the developmental “Peeka Mirror,” and the intriguingly titled “Zoomi the Hexagon Maze”. While Mobi Games is based in Halifax, their products are available through various retailers, such as Toy Sense, which offers a selection of their toys online.

Kaboom Chocolaka (Calgary, Alberta)

This company specializes in surprise chocolate eggs that are as delicious as they are delightful. They are like Kinder Eggs, but Canadian and potentially less likely to be confiscated at the U.S. border. Kaboom Chocolaka’s offerings are perfect for various events, including birthdays, holidays, corporate gatherings, and even unique celebrations like divorce parties. Their products are delicious and provide an interactive and entertaining experience for all ages.

Toy Makers of Lunenburg (Lunenburg, Nova Scotia)

Nestled in the seafaring town of Lunenburg, Nova Scotia—where schooners outnumber traffic lights—The Toy Makers of Lunenburg have been crafting delights since 1979. Originally known as Folk Art Maritime, they evolved into a whimsical workshop producing handcrafted wooden toys that don’t beep, flash, or require batteries (imagine that!). Their brand, Dory Boats and Friends, celebrates the region’s seafaring heritage with charming characters and classic craftsmanship.

Jabberwocky Toys (Toronto, Ontario)

The company has registered trademarks in Canada, including one for its logo, which was published on November 1, 2023. Jabberwocky Toys is a boutique distributor with a taste for the quirky and collectible. Think plush sushi rolls, oddball figurines, and niche fandom faves. Jabberwocky Toys’ offerings are popular in Canada and have also gained international attention, with their products being sold through online platforms like BigBadToyStore.

Schylling Canada (Markham, Ontario)

The Canadian branch of Schylling Toys offers timeless classics like jack-in-the-boxes, harmonicas, and tin robots. It’s nostalgia wrapped in a bow, with enough modern safety standards to keep Grandma from worrying. Schylling’s mission? To craft toys that evoke nostalgia while sparking new memories. Their creations are not just playthings; they’re heirlooms, often cherished by grandparents and passed down through generations.

Peppercorn Games (Vancouver, British Columbia)

Ah, Peppercorn Games—Vancouver’s delightful concoction of whimsy, rebellion, and theatrical flair. This Canadian gem isn’t your average toy company—makers of indie card and board games that often feature Canadian themes, puns, and tongue-in-cheek humor. So, if you’re yearning for a blend of theatrical mischief and playful rebellion, Peppercorn Games is your ticket to a world where toys and theater collide.

Wee Wild Ones (Victoria, British Columbia)

Wee Wild Ones, based in Victoria, British Columbia, isn’t just a toy company — it’s a joyful rebellion against boring, mass-produced plastic tat. This Canadian gem crafts eco-friendly, imagination-fueled toys that spark wonder from Vancouver Island to Timbuktu. Their toys are made with sustainably sourced wood, non-toxic paints, and enough charm to make a grumpy panda smile. And, certified by the Forest Stewardship Council (FSC) and compliant with international toy safety standards, Wee Wild Ones is serious about sustainability.

Kidoons Network (Toronto, Ontario)

Primarily a media production company, Kidoons also develops educational digital games and interactive toys based on Canadian history and folklore. Their productions, such as the “BOOM Trilogy” and “Jungle Book,” have graced stages worldwide, offering audiences a mix of humor, history, and heart. Beyond the stage, Kidoons collaborates with museums and organizations across North America to produce animated series like “Jerry Muskrat” and “Billy Mink,” bringing Canadian history and environmental themes to life.

Little Blue Canoe (Québec)

Little Blue Canoe (Québec) is the maple-syrup-sweetheart of Canadian toy companies, charming the world one eco-friendly giggle at a time. Founded in Québec, Little Blue Canoe specializes in sustainably made, safe, and smile-inducing toys. Their wooden rattles, cloth play sets, and nature-themed puzzles are made with non-toxic dyes, biodegradable materials, and a pinch of Canadian whimsy. Their bestseller? A cuddly beaver named “Benny” that squeaks when hugged.

Manhattan Toy Canada (Distribution in Toronto)

Manhattan Toy Company, a Canadian distributor based in Toronto, is a delightful purveyor of imaginative toys that spark joy across the globe. Their mission is to ignite creativity and developmental growth in children through play. With over 500 products ranging from plush toys to wooden classics, they’ve become a staple in early childhood development. Safety is paramount; all toys undergo rigorous testing to meet Canadian safety standards.

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